# How to Buy a Game Studio in Turkey: A Complete Guide for Investors

# How to Buy a Game Studio in Turkey: A Complete Guide for Investors

## Introduction

The global gaming industry has entered a consolidation phase. International investors, publishers, and private equity firms are increasingly looking to **acquire established game studios** rather than starting from scratch. Turkey, in particular, has emerged as a **strategic hotspot for gaming investments**. With its young demographic profile, highly skilled developer base, and robust government support mechanisms, Turkey provides investors with an unparalleled opportunity to acquire profitable game studios.

This comprehensive guide explains **how to buy a game studio in Turkey**, from identifying potential targets and conducting due diligence to structuring the transaction and leveraging tax incentives. It is designed for global investors, publishers, and venture capitalists who seek **long-term, scalable growth** in the gaming sector.

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## 1\. Why Turkey? The Investment Case

### 1.1 Market Growth and Demographics

* Turkey has a population of **over 85 million**, with more than **32 million active gamers**.
    
* Mobile gaming revenue in Turkey has grown at double-digit rates annually, surpassing **$1.5 billion**.
    
* The average age of gamers in Turkey is **27 years old**, younger than the European average, which makes the country an excellent innovation and adoption hub.
    

### 1.2 Global Recognition and Unicorns

* **Peak Games**, acquired by Zynga for $1.8 billion in 2020, was the first unicorn exit from Turkey’s gaming sector.
    
* **Dream Games**, valued at over $2.7 billion, raised one of the largest gaming investments in Europe.
    
* These success stories have attracted **global attention**, positioning Turkey as a reliable growth market for gaming acquisitions.
    

### 1.3 Cost Advantages

* Developer salaries in Turkey are significantly lower than in Western Europe or the U.S., while maintaining high technical standards.
    
* Outsourcing and live-ops (game maintenance) costs are up to **40% lower** compared to EU-based studios.
    

### 1.4 Government Incentives

The Turkish government actively supports gaming and tech companies through:

* **Technopark exemptions** (corporate tax, VAT, and payroll tax relief)
    
* **Export and marketing refunds** (especially for platform commissions and advertising)
    
* **TÜBİTAK programs** (R&D and entrepreneurship grants)
    
* **VAT exemptions for software exports**
    

This combination of talent, cost advantages, and state support makes Turkey one of the most attractive destinations for acquiring game studios.

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## 2\. Acquisition Strategy: Defining Your Objectives

Before approaching any acquisition, clarity of intent is critical. Investors must answer:

* **Type of Games**: Are you targeting **hyper-casual mobile games**, **AAA PC studios**, or **multi-platform developers**?
    
* **Size of Studio**: Do you want to acquire a **10-person indie team** or a **100+ employee studio** with an established pipeline?
    
* **IP vs. Talent**: Is the value in the **existing intellectual property (games, engines, trademarks)** or in the **creative team**?
    
* **Market Expansion**: Will you use the Turkish studio as a **local hub** or as part of a **global integration strategy**?
    

Answering these questions helps determine whether you should pursue a **full acquisition, partial investment, or strategic partnership**.

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## 3\. Identifying Potential Targets

Finding the right acquisition target requires access to both **formal and informal networks**.

### 3.1 Sources to Identify Studios

* **Gaming Istanbul (GIST) & Industry Conferences** – Direct networking with local founders.
    
* **Local Investment Advisors & CPAs** – These professionals provide access to private deal flow.
    
* **Venture Capital Portfolios** – Many Turkish gaming startups are backed by VCs open to exits.
    
* **Online Marketplaces & M&A Brokers** – International platforms list studios seeking buyers.
    

### 3.2 Key Metrics to Evaluate

When shortlisting studios, consider:

* **Monthly Active Users (MAU)**
    
* **Revenue Trends & ARPU** (Average Revenue per User)
    
* **IP Portfolio and Trademarks**
    
* **Retention & Monetization Metrics**
    
* **Eligibility for Government Supports**
    

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## 4\. Due Diligence: The Core of Risk Management

Acquiring a Turkish game studio without proper due diligence can be a costly mistake.

### 4.1 Financial Due Diligence

* Audit of past **tax returns and financial statements**
    
* Verification of **debts, loans, and government grants**
    
* Analysis of **platform commission refunds** (Google Play, Apple App Store, Steam)
    
* Review of **foreign exchange risk management** (since many revenues are in USD/EUR)
    

### 4.2 Legal Due Diligence

* Intellectual property ownership (game codes, music, trademarks, patents)
    
* Pending lawsuits or arbitration cases
    
* Employment contracts and severance obligations
    
* Shareholder agreements and pre-emptive rights
    

### 4.3 Compliance Risks

* Verification of **TÜBİTAK grants and BİGG program compliance**
    
* Tax audits and pending disputes with Turkish Revenue Administration (TRA)
    
* Anti-money laundering (AML) and MASAK compliance for online revenues
    

### 4.4 Why “One-Year-Old” Studios Are Key

Turkey’s government incentive system generally applies to companies that are **at least one year old**. Buying a studio with this status allows immediate access to **export refunds, VAT exemptions, and advertising supports**.

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## 5\. Deal Structuring in Turkey

### 5.1 Share Purchase vs. Asset Purchase

* **Share Purchase**: Acquire all company shares, including liabilities. This is the most common route for foreign investors.
    
* **Asset Purchase**: Acquire only specific assets (games, trademarks, software). Used when liabilities are a concern.
    

### 5.2 Legal Framework

* Governed by the **Turkish Commercial Code (TCC)** and **Mergers & Acquisitions regulations**.
    
* Foreign investors can own **100% of a Turkish company** without local partners.
    

### 5.3 Tax Structuring

* **Withholding Tax**: Dividends distributed abroad may be subject to **10–15% withholding**, depending on treaties.
    
* **VAT Refunds**: Export-based revenues are VAT exempt.
    
* **R&D Deductions**: Expenses related to new game development qualify for deductions.
    

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## 6\. Post-Acquisition Integration

### 6.1 Talent Retention

Game studios thrive on creative teams. Investors should implement:

* Retention bonuses
    
* Equity participation plans
    
* Cultural integration workshops
    

### 6.2 Scaling Operations

* Relocating parts of global production to Turkey for cost efficiency
    
* Expanding into new genres or platforms with existing teams
    
* Leveraging government incentives to **lower development costs by up to 40%**
    

### 6.3 IP Monetization

* Expanding existing games into **new markets** (localization for Asia/EU)
    
* Adopting **hybrid monetization** (ads + in-app purchases + subscriptions)
    
* Licensing IPs to external partners
    

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## 7\. Comparative Analysis: Buying vs. Building a Studio

| Criteria | Buying an Existing Studio | Establishing a New Studio |
| --- | --- | --- |
| **Time to Market** | Immediate operations | 6–12 months setup |
| **Government Incentives** | Immediate eligibility if &gt;1 year old | Delay until eligibility |
| **Talent Pool** | Existing team retained | Recruitment challenges |
| **Risk** | Hidden liabilities possible | Slower start but clean balance sheet |
| **Cost** | Higher upfront | Lower initial but slower scale |

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## 8\. Case Examples

* **Peak Games**: Started as a small studio, later acquired by Zynga for **$1.8 billion**.
    
* **Gram Games**: Acquired by Zynga for **$250 million**, despite being under 10 years old.
    
* **Dream Games**: Attracted **$255 million funding** from Index Ventures, showing investor appetite for Turkish creativity.
    

These examples prove that Turkey’s gaming industry is not just cost-effective but also globally competitive.

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## 9\. FAQ – Buying a Game Studio in Turkey

**Q1: Can a foreigner fully own a Turkish game studio?**  
Yes, foreign investors can own 100% of a Turkish company with no restrictions.

**Q2: What is the average acquisition price?**  
Indie studios may range between **$500,000–$5 million**, while mid-sized profitable studios can exceed **$20 million**.

**Q3: Do I get access to government incentives after acquisition?**  
Yes, provided the studio has already qualified. Incentives transfer with the company.

**Q4: What about tax risks?**  
Due diligence is essential to identify unpaid VAT, MASAK compliance risks, or grant violations.

**Q5: How long does the process take?**  
Typically **3–6 months**, depending on complexity and negotiations.

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## Conclusion

Buying a game studio in Turkey is a **strategic investment move**, not just a financial transaction. Investors gain immediate access to a **thriving ecosystem**, **government-backed incentives**, and **world-class talent** at competitive costs. With careful due diligence and professional advisory support, foreign buyers can minimize risks and maximize returns.

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## Reach us

If you are planning to buy a game studio in Turkey, working with experienced **tax consultants, corporate lawyers, and due diligence experts** is non-negotiable. We help international investors **evaluate risks, structure acquisitions, and secure government incentives**.

👉 **Contact us today to discuss your investment strategy in Turkey’s gaming industry.**

info@ozmconsultancy.com

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