# Why International Gaming Companies Acquire Turkish Studios: Unlocking UA Campaign Grants, Incentives, and Shelf Company Solutions

# Why International Gaming Companies Acquire Turkish Studios: Unlocking UA Campaign Grants, Incentives, and Shelf Company Solutions

## Introduction

Turkey’s gaming industry is booming, with its vibrant talent pool, competitive costs, and robust government-backed support programs. Global investors are increasingly seeking ways to enter this ecosystem—not only by building new subsidiaries from scratch but also by **acquiring existing studios** or even leveraging **shelf companies** to fast-track their access to incentives.

This article explores how international gaming companies, from Latvia to Germany, can **unlock UA (user acquisition) campaign grants, tax exemptions, and export incentives** by acquiring or establishing presence in Turkey.

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## Why Turkey Is Attractive for Gaming Investors

### 1\. Talent & Success Stories

Turkey has produced global success cases such as **Peak Games** and **Rollic Games**, showing the scalability of local talent.

### 2\. Competitive Operating Costs

Lower salaries, rent, and infrastructure costs compared to Western Europe make Turkey a natural choice for expanding studios.

### 3\. Government-Backed Grants

* **Up to 50% support** for UA campaigns.
    
* **R&D and export incentives** covering salaries, software, and international marketing.
    

### 4\. Strategic Location

Turkey bridges Europe and the Middle East, both rapidly growing gaming markets.

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## Government Support & UA Campaign Grants

### UA Campaign Incentives

* The Ministry of Trade reimburses up to **50% of digital advertising costs** for mobile games published internationally.
    
* Platforms include Meta, TikTok, Google Ads, and Unity Ads.
    

### R&D Incentives

* TÜBİTAK and Techno-parks offer grants and tax breaks for gaming innovation.
    

### Export Incentives

* Up to **80% corporate tax exemption** on software exports.
    

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## Shelf Companies: Fast-Track Access for Foreign Investors

Many foreign gaming companies prefer **not to wait several months** for incorporation, membership applications, and incentive eligibility. This is where **shelf companies** become a strategic solution.

### What is a Shelf Company?

* A **pre-registered Turkish entity** with no prior operations.
    
* Already compliant with Turkish corporate regulations.
    
* Can be **transferred immediately** to a foreign buyer.
    

### Why Shelf Companies Matter for Gaming & UA Incentives

* **Immediate eligibility** for Ministry of Trade UA campaign supports (once member registration is finalized).
    
* Saves **2–3 months** compared to incorporating a new entity.
    
* Offers a ready-to-use legal structure for acquisitions or joint ventures.
    

### Example:

A Latvian gaming firm acquires a shelf company in Istanbul in **two weeks**, rather than waiting months for a new incorporation. The entity then applies for UA grants, enabling reimbursement of **50% of its ad spend** from Day One of operations.

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## Acquisition vs. Shelf Company – Which Is Right For You?

| Criteria | Studio Acquisition | Shelf Company |
| --- | --- | --- |
| **Speed** | 3–6 months (due diligence, SPA, integration) | 2–4 weeks |
| **Access to Grants** | Immediate (if studio is already registered) | Immediate (post-registration) |
| **Talent Access** | Existing team included | Team must be hired |
| **Risk Level** | Higher (tax, employment liabilities) | Lower (clean history, no operations) |
| **Best For** | Long-term integration | Quick market entry & UA campaigns |

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## Legal & Tax Considerations

* **100% foreign ownership** is allowed.
    
* Due diligence is critical for acquisitions (tax liabilities, MASAK compliance).
    
* Shelf companies reduce these risks, as they are “clean” entities.
    
* Tax treaties (e.g., Turkey–Latvia DTT) ensure dividend repatriation without double taxation.
    

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## Step-by-Step Guide

1. Decide on **acquisition vs. shelf company** strategy.
    
2. Conduct due diligence or arrange transfer of the shelf entity.
    
3. Register with the **Service Exporters Association (HİB)**.
    
4. Apply for **UA campaign grants** and other incentives.
    
5. Integrate your global publishing and UA strategy with the Turkish entity.
    

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## Frequently Asked Questions

### Can I buy a Turkish gaming company as a foreigner?

Yes. 100% foreign ownership is permitted.

### What is the advantage of a shelf company?

It saves time and offers a clean structure for accessing incentives immediately.

### How much UA support can I receive?

Up to **50% of UA campaign costs**, with annual ceilings depending on export turnover.

### Is due diligence necessary for a shelf company?

Much less so, since shelf companies have no past operations.

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## Conclusion

For international gaming companies, Turkey offers **unmatched growth opportunities** supported by government-backed grants. Whether through **acquisition of a small studio** or the **purchase of a shelf company**, foreign investors can:

* Access UA campaign incentives faster.
    
* Reduce tax liabilities.
    
* Establish a strategic base in one of the world’s fastest-growing gaming markets.
    

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## Reach us

Are you exploring **acquisitions or shelf companies** to unlock Turkish gaming incentives?

✅ **Book a Consultation with Evren Özmen – CPA & International Tax Advisor**  
We provide:

* Shelf company transfers
    
* Full due diligence for acquisitions
    
* UA grant application support
    
* Cross-border tax structuring
    

### 👉 Contact us today and secure your position in Turkey’s booming gaming ecosystem.

info@ozmconsultancy.com

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